The Road to Seven

Niching Down with ADHD with Cher Jones

Shelagh Cummins / Cher Jones Episode 168

“The reason why I was ‘multi-passionate’ and trying all these different things… was an avoidance coping mechanism that was as a result of recognizing that I have ADHD.”

- Cher Jones

Cher Jones is a speaker, a coach, and the founder of social media training company Socially Active. She’s also a brilliant woman who has achieved great success while living with ADHD.

While ADHD has long been regarded as something that primarily affects males, there’s been a growing recognition of the different ways that it affects women and girls — leading to more diagnoses and more understanding.

In this conversation, we talk about the catalyst that helped Cher to niche down and choose her best-fit lane, the challenging intersection of entrepreneurship and neurodivergence, and why it’s never too late to reinvent, refocus, and recharge your business.

You won’t want to miss this fascinating discussion!

In‌ ‌this‌ ‌episode of the Road to Seven podcast,‌ ‌you’ll discover:‌ ‌

  • How ADHD has shaped Cher’s entrepreneurial journey — and how she navigates its effects
  • Why certain aspects of ADHD can be seen as a superpower (and how Cher wields them in her business!)   
  • The strategic decisions that have allowed her to scale her business with more ease

Cher Jones is the founder of Socially Active, a corporate social media training company that specializes in personal branding for the hybrid workplace. She teaches leaders, consultants, and experts how to develop a professional digital presence that makes people want to work with them, for them and champion them.

Highlights:‌

00:01  Intro

01:45  Meet Cher Jones

03:13  Cher’s journey

05:54  The A-ha! moment

07:31  ADHD effects

10:03  Finding her diagnosis

11:26  How she does things differently now

17:36  Showing up consistently

21:51  Resistance to niching

24:51  What she knows now

28:46  What’s next

Links:‌

Cher Jones

Website

LinkedIn

YouTube

Instagram: @itscherjones Twitter: @itscherjones TikTok: @itscherjones

Clubhouse: @itscherjones

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